News & Events

12-18-14 - 2016 Mazda 6 Inherits Mazda 3 Infotainment System, New Face
The Mazda 6 is already one of the most attractive sedans on the market; but for 2016 it will be getting some significant upgrades that should boost functionality—and make the cabin a little prettier to match. The mild refresh will bring a revised instrument panel design and an improved, standalone infotainment-screen setup that appears much like what’s offered in the Mazda 3—or, perhaps, even better.

And that will be a welcome change. Infotainment systems are, increasingly, seen as a sort of make-of-break item for new-car shoppers, and the current Mazda 6 has been a step behind the rest, with an in-dash 5.8-inch touch-screen display and something located in the center console called the Commander Switch.

While the layout and the fundamentals of the system, in design, are sound, we’ve found this system to be laggy and oddly coordinated. Move up to the system in the Mazda 3, which seems to use a newer interface, and it’s all a lot smoother.

Separately, Mazda will include some minor changes to the 6's front end, with a little more brightwork around the lower bodywork and bridging to the swept-back headlamps. No change has been made to the powertrain, which remains a Skyactiv-G 2.5-liter four-cylinder unit with 184 horsepower and 185 pound-feet of torque. Available transmissions include a six-speed manual and six-speed automatic.

Over several drives of the current 2014 and 2015 Mazda 6, we’ve found a charming sedan with a surprisingly frugal side. With an athletic driving experience and voluptuous exterior (which we’re glad they’re not significantly changing), the Mazda 6 stands out as sporty and confident.

The revamped 2016 Mazda 6 will go on sale in February alongside a similarly-updated 2016 CX-5. And don't forget to catch all the latest L.A. Auto Show news for more on the other new Mazda models, the CX-3 and MX-5 Miata, and a lot more.

By Bengt Halvorson


09-25-14 - Mazda Poised to Introduce Compact CX-3 Crossover
Compact crossovers are BIG business these days and Mazda is apparently hard at work on a small utility vehicle that will slot in under their compact CX-5 model.

Following the brand’s established nomenclature this new vehicle could be called the CX-3, though nothing is official at this time. But whatever this new small schlepper is called it’s widely expected to share major mechanical components with the subcompact Mazda2 hatchback.

In the styling department we don’t expect this new crossover to deviate much from the brand’s established design language. Look for a pointed, shield-shaped grille, angular headlamps and dramatic surface details on the body-side.

The CX-3 should give competitors like the Nissan Juke, Jeep Renegade and Chevrolet Trax a dash for their dollars. In typical “Zoom-Zoom” fashion it ought to be a lot of fun to drive, too.

The upcoming CX-3 is expected to come with either front- or all-wheel drive and could make its big premiere at the Paris Motor Show in October. If and when it does take a bow you can bet we’ll be there to provide full coverage.


08-22-14 - All-New 2016 Mazda2 Makes Global Debut
IRVINE, Calif. (July 16, 2014) – The all-new 2016 Mazda2 was today unveiled in Japan by Mazda Motor Corporation (MC). Mazda's sub-compact entry, known as the Demio in Japan, receives its first complete redesign since its global third-generation launch seven years ago. Based on the HAZUMI concept, which debuted at the Geneva Auto Show in March, this all-new fourth-generation vehicle is outfitted with the full suite of SKYACTIV®[1] technologies and "KODO: Soul of Motion" design language to match its larger siblings the Mazda3 compact car, Mazda6 mid-size sedan and CX-5 compact SUV. The 2016 Mazda2 also features additional in-vehicle and safety technology with MAZDA CONNECT™ and i-ACTIVSENSE, respectively.

The 2016 Mazda2 will begin rolling out to global markets from Japan's Hofu plant starting this fall. For the Japanese market, the vehicle will be available with a SKYACTIV-G 1.3-liter gasoline engine and a SKYACTIV-D 1.5-liter clean diesel engine. More information on specifications for other global markets, including the U.S., will be released closer to its on-sale date in those respective regions.

With more than 2.4 million units sold worldwide, the Mazda2 is the best-selling vehicle in Japan. First introduced in 1996, a second generation followed in 2002 with the third-generation model being released in 2007. The Mazda2 was not available in the U.S. market until the third generation as a 2011 model.

About Mazda North American Operations

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at www.mazdausamedia.com.



07-21-14 - AJAC Canadian Car of the Year: By the Numbers - Mazda's Triple Win
Article by Justin Pritchard
Mazda pulled off a rare triple-win this past fall, taking the highest marks in each of the three categories they competed in for the latest round of annual testing of new models by the Automobile Journalists Association of Canada (AJAC).

The association, comprised of a group of Canada’s top automotive review experts, conducts an annual testing event dubbed ‘TestFest’ as part of their Canadian Car of the Year (CCOTY) awards program, which sees new or significantly updated models on the Canadian market competing against one another in various categories defined by price and vehicle type.
The Canadian Car of the Year Awards generate tens of thousands of data points based on countless back-to-back test drives by dozens of voters. Information on the voting and scores is available as a free consumer resource at www.ajac.ca. Archived information allows consumers to compare scoring and points on past models tested going several decades back.

As it’s been for years, AJAC’s CCOTY program seeks to generate relevant consumer information based on real-world, back-to-back testing that shoppers can take with them into the new car marketplace – though the program also awards winners based on the top scores in each vehicle category.

After nearly a week of back-to-back testing of the categories, evaluating, performance testing and voting, Mazda earned three coveted “Best New” awards, winning in each category they entered in this year’s Canadian Car of the Year program.
AJAC TestFest Category Winners
After nearly a week of back-to-back testing of the categories, evaluating, performance testing and voting, Mazda earned three coveted “Best New” awards, winning in each category they entered in this year’s Canadian Car of the Year program.

The all-new Mazda3 earned two awards – one for the new Mazda3 Sedan in the “Small Car under $21,000” category, and one for the Mazda3 Sport hatchback model in the “Small Car Over $21,000” category. Entry rules allow different body styles to enter the competition as sufficiently different models, thereby qualifying both Mazda3 variants to enter the competition. Additionally, the Mazda6 earned the winning score in the “Family Car Over $30,000” category.
Mazda Canada, represented by Kathleen Smith, Chuck Reimer, and Sandra Lemaitre, accept awards for Mazda3, Mazda6
The results are all driven by scoring, as assigned by dozens of testers comparing each model to its competitors after driving each on the same roads and handling exercises, back to back, on the same day. Journalist test scores are blended with scoring points for fuel efficiency, safety features, cargo space, emissions, performance and other measured attributes, weighted for relevance in each vehicle segment.

Once the scores were tallied (a daunting process handled by accounting firm KPMG), scoring saw the Mazda3 Sedan pull off a landslide win in the lower-priced small-car category, beating out the new Toyota Corolla, Nissan Versa Note and Mitsubishi Mirage with top marks for styling, quality, ergonomics, refinement, performance, steering, handling and braking. AJAC member voters collectively assigned the Mazda3 sedan as tops in its field for subjective value, or ‘bang for the buck’ as well.
Further, the Mazda3 achieved the best acceleration and braking figures in the category, which are factored into the scoring. Performance is measured for all entered vehicles by a team of specially qualified testers in a ‘same day, same conditions’ manner to ensure consistency and a level playing field. Each model is tested for 0–100 km/h, 80–120 km/h and 100–0 km/h figures, and the recorded figure represents an average of three runs in each direction, for six runs in total, to compensate for wind and elevation.

The five-door hatchback variant of the Mazda3, called the Mazda3 Sport, pulled off a similar victory in the Small Car Over $21,000 category this year – earning top marks for style, quality, refinement, ergonomics, ride comfort and, again, subjective value. Strong acceleration and braking scores amongst its competitors, which included the Chevrolet Cruze Clean Turbo Diesel, Ford Fiesta ST and Kia Forte Sedan, helped secure the Mazda3 Sport’s top position, as did its winning ‘cargo’ score.

The new Mazda6 competed in the Over $30K category against other upscale family cars like the Chevrolet Impala, Volkswagen Jetta Turbocharged Hybrid, Honda Accord Hybrid and Ford C-Max Energi (the plug-in hybrid variant). Despite carrying the lowest as-tested price in the category, the Mazda6 secured top styling scores by a significant margin, as well as top scores for refinement, drivetrain, steering, quality and, yet again, subjective value.

There’s no single factor that makes any category winner stand out – rather, it’s the vehicle’s execution as an overall package that secures it a win.

The Mazda3 sedan and Mazda6 also qualified as finalists for the overall Canadian Car of the Year award, which will be announced at the Canadian International Auto Show in Toronto on February 13th.

12-10-13 - Mazda 6 Voted Best New Family Car by AJAC
Even against gasoline, hybrid, and plug-in hybrid vehicles, the Mazda6 has come out on top again, taking home a win in the Best New Family Car (over $30,000) category at the Canadian Car of the Year TestFest event. The vehicle was also voted the best in its segment. This is the third time the Mazda6 has been awarded with the Best New Family Car award, having won it in 2009, 2005 and 2004. In 2005 the vehicle also won the title of Best New Station Wagon. By winning Best New Family car this year, the Mazda6 is automatically entered at a chance at the 2014 AJAC Canadian Car of the Year award to be announced in February at the Canadian International Auto Show in Toronto.


10-07-13 - All-New Mazda3 Redefined
A new hatchback version of the Mazda3 has been revealed by Mazda Motor Corporation. The vehicle is Mazda's third product to combine the KODO design philosophy with Mazda's SKYACTIV technologies...

06-24-13 - All-new 2014 Mazda6 named 'Top Safety Pick+' by Insurance Institute for Highway Safety
RICHMOND HILL, ON - The all-new 2014 Mazda6 today earned a "Top Safety Pick+" by the Insurance Institute for Highway Safety (IIHS). Mazda6 is the first Mazda vehicle to earn this new, more demanding designation by receiving a rating of "Good" on frontal moderate overlap, side, roof, and head restraint tests, and "Acceptable" on the new small overlap test.

"Receiving a 'Top Safety Pick+' ranking from IIHS demonstrates Mazda's continued dedication to creating products that offer the highest levels of occupant crash protection combined with being fun to drive," said Mazda President and CEO Jim O'Sullivan.

IIHS introduced the small overlap test in 2012 to further improve occupant protection in frontal crashes. The small overlap test replicates what happens when the front corner of a car collides with another vehicle or an object like a tree or utility pole. In the test, 25 percent of a car's front end on the driver side strikes a 5-foot-tall rigid barrier at 40 mph.

The 2014 Mazda6 is equipped with Mazda's all-new suite of SKYACTIV technologies – engine, transmission, body, and chassis – all working together to deliver outstanding driving performance and fuel efficiency. The SKYACTIV-Body and SKYACTIV-Chassis ensure that the vehicle structure is not only reinforced and quiet but also rigid and able to absorb impact. The SKYACTIV-Body is comprised of 58 percent high-tensile steel, creating a lighter, stronger body with superior handling while the SKYACTIV-Chassis weighs less than current Mazda platforms and includes a front strut suspension and a multi-link rear format along with an assortment of design changes.

Standard safety features for all 2014 Mazda6 models include six airbags (front, side and full side-curtain), whiplash-reducing front headrests, power-assisted ventilated front and solid rear disc brakes, anti-lock brakes (ABS) with Electronic Brakeforce Distribution (EBD) and Brake Assist, daytime running lights, Dynamic Stability Control (DSC), a Traction Control System (TCS), hill launch assist, a fold-away brake pedal assembly, a trunk entrapment release system, a tire pressure monitoring system (TPMS), three-point safety belts for all seating positions, front seatbelt pretensioners with force limiters as well as Lower Anchors and Tethers for Children (LATCH).

2014 Mazda6 GS models feature a Blind Spot Monitoring (BSM) system and Rear Cross Traffic Alert (RCTA) as standard equipment. GT models also feature BSM and RCTA systems as standard equipment along with an Adaptive Front-lighting System (AFS). Smart City Brake Support (SCBS), Forward Obstruction Warning (FOW), Lane Departure Warning System (LDWS) and High Beam Control (HBC) are available as part of an optional Technology Package.

Competitively priced, the 2014 Mazda6 starts at $24,495 MSRP, offering an attractive and affordable starting point for consumers. Equipped with a SKYACTIV-G 2.5-liter gasoline engine and SKYACTIV-MT six-speed manual, entry-level GX models offer high-level features starting with standard 17-inch aluminum alloys, power side view mirrors, and automatic headlight shutoff as well as keyless entry, push-button start, rain-sensing wipers, Bluetooth phone and audio connectivity, and heated front seats. The 2014 Mazda6 also gets class-competitive fuel economy of 7.6 / 5.1 litres per 100 kilometers (city/hwy) when equipped with the optional SKYACTIV-Drive 6-speed automatic transmission.

Additionally, the 2014 Mazda CX-5 and 2013 Mazda3 have earned "Top Safety Pick" designations from IIHS but were tested before implementation of the new small overlap test.